Carolina Challenge is split into two separate and equal tracks, Commercial and Social. It is entirely the team's choice to pick a track. Prize money and number of teams at semi-finals and finals are equal in each track. There are two main differences between the tracks:
- The judging criteria: the Social track has an extra set of questions that pertain to social return.
- The competing teams: you will be competing against teams that self-selected for whichever track you choose. The Social tends to have about 20% fewer teams in the Elevator Pitch Round.
Teams that choose the Social track do NOT have to be non-profit. But the DO have to indicate some social return (see judging criteria).







